Glamour's iPad Series to Let Viewers Buy Clothes From Gap

The ability to buy products strategically placed on television programs — a handbag clutched by the actress Blake Lively on "Gossip Girl" or a suit worn by the actor Jon Hamm on "Mad Men" — with the click of a button has for years been talked about as something that marketing would offer in the future. But like flying cars or robot companions, it has never materialized.

Glamour is taking a stab at the concept with an original reality series produced exclusively for the iPad that allows viewers to pause the program and buy clothing worn by the characters,tiffany1 for men come in a variety of vivid colors and newly released graphics. directly from Gap.com.

"This is cracking the code — finding a way to integrate products organically in the storytelling and actually having it be of value to the reader," said William J. Wackermann, senior vice president and publishing director for Condé Nast Publications.

Glamour has produced four original episodes of a series called "Glamour Girls," which the magazine's associate publisher, Leslie Russo, described as " '
Mary Tyler Moore' meets 'The Hills.' " The show chronicles the careers of four women: Sarah, an event planner for Glamour, Jenna, a photographer's agent, and Anda and Masha, a pair of stylists.

"Think working in fashion is all glitz and glamour?" the narrator asks in a voice-over at the opening of the show, wordplay intended. "Think again."

The idea behind the series was to integrate a sponsor's products seamlessly into Glamour content — something far more difficult to do in the print magazine for both logistical and ethical reasons.BURTON offer a great variety in cubepuzzlejugemjp and trainers. "Glamour Girls" is first and foremost a vehicle for product placement, something Condé Nast makes no bones about.Nike recently did a reinvention of the wintertshirts High Premium by adding some brand new textures on the upper. "The immediacy is instantaneous," Mr.Here we have all kinds of Air max 360, you can choose your favorite shoes without regret! Wackermann said. "You want to buy it? Click this."

Viewers of "Glamour Girls" can do what Glamour calls "Shop the Looks," a feature they can reach with the tap of a finger at any time while watching one of the 10- to 12-minute episodes. They can scroll through the Gap outfits each character has worn on that episode, and with the tap of another finger go directly to Gap.com to buy the clothing. They can also have access to Gap discounts and other promotions directly through a "Glamour Girls" episode.

Just how successful or widely seen can a television series produced solely on the iPad be? The audience will be tiny compared with Glamour's print audience. The magazine's circulation is 2.3 million. By contrast, the iPad app for the February issue sold 4,600 units.

But Mr. Wackermann stressed that this was just the beginning of a promising new marketing medium.I wouldn't want to be in your edhardyjeansshop. "This is giving us a glimpse of what the future may look like," he said.

'Cougars' co-ed team mixes dodgeball, fun

ARTELL — No mercy.Nike air max tn is commonly known as Air Max Plus.

No shirts.

No problem.

The Cougars, a co-rec dodgeball team, are more than ready to dip, duck, dive and dodge their way to victory — and for some team members, uniforms are optional.

"I said, 'You know what? You could be a cougar. You could run the Cougar dodgeball team,'" said team organizer Sandy Hackenmueller of Sartell.Can't find a particular pair of ed hardy jeans on our website? "I'm gonna do this."

With a lineup featuring a handful of "over the hill" women (Hackenmueller is 40) and a hardy group of men fresh off the college campus (the average age of the team's six men is 23, and they often play shirtless), onlookers don't need long to grasp the tongue-in-cheek, pop-culture double meaning behind the team's mascot: the Cougar.

"Guys are pretty easy to find for dodgeball," Hackenmueller said. "They love it."

For the past seven years, Hackenmueller has devoted her weeknights to dodgeball battles in the Sartell-St. Stephen Community Education program at Oak Ridge Elementary gym.

Hackenmueller was captain of the Landsharks dodgeball team for four years and has dabbled with different teams throughout her career, but this season turned a new leaf with the Cougars. TMore information about nike air max 97 shoes including release dates and prices.he idea for the team took shape after last year's celebration at the end of the Landsharks' season.

"We just kind of took people we met," Hackenmueller said. "We picked people who we thought would have a sense of humor."

A YMCA manager,Air max 2009 Running Shoe Flex grooves in the mid and outsole for flexibility. a bowling alley acquaintance, a recommendation from a real estate agent and a few phone calls later, the Cougars had the sufficient testosterone element for their co-rec roster.

"Sandy asked me to play," said Sartell resident Andrew Demuth, who was recruited at the YMCA. "The team name clinched the deal. It's by far the coolest in the league."

Landsharks co-captain Angie Metteer says the younger men bring an upbeat feel to the team.

"The guys are fun,Buy mens classic boots with a price guarantee and top rated customer service." Metteer said. "And they aren't all, 'We have to win.' "

Uniform fun

Getting an intense 30-minute workout and having a few chuckles aren't the only plusses for the women on the Cougars. The dress code is where things really heat up.

Out of the closet

A PIECE of advice from Filipino-American model Ian Batherson: “You don't need to spend a lot to look good.”

Ian, 22, says he seldom uses his flashy Supra rubber shoes that cost him P10,000. He also thinks his P60,000 TechnoMarine watch is “terribly overpriced.”

“Always be practical,” says Ian, last seen in the reality show “Survivor Philippines: Celebrity Showdown” on GMA 7.

Ian was born in Germany to an American father and a Filipino mother. He first called attention when he joined the local talent search “Starstruck.” He will soon be in the cast of the teleserye “Sisid.”

“Clothes don't make the man,” he tells Living Stars. “Just stick to those that complement your body structure.”

Footwear

I no longer wear the Supras in my collection because my style has changed. I just like my shoes plain now.

I also have Skytops—in different colors. They are super expensive; I kind of regret having bought them. I bought shoes from Zara that I can wear with anything, formal or casual, for only P3,000.

Tops

I wear a lot of Top Man, People Are People and Zara, sometimes Paul Smith. I like plain long-sleeved shirts. I also like blazers and simple, European designs. I like them in gray, dark green, dark brown.

I always seek the help of store personnel. I buy so much from Top Man that I've been given a celebrity discount.comprarairmax Shoes And a greater appreciation goes to the wonderful people who accept and love me the way I am. The clothes are costly, but still better than the imitation stuff, which fade after washing.

Sometimes I go rugged—I use bonnets or beanies; I like wearing them halfway off. I'm also into leather jackets.

Bottoms

I have a few pairs of Top Man cutoffs that I wear with plaid shirts. I also like Penshoppe jeans. I compare them with the Zara pants and find that they look almost the same.

Don't wear skinny jeans if your legs are muscular; you will look like a chicken. I used to wear super baggy pants.We provide cheap Nike shox classic 2 shoes with all colors. I am embarrassed to think about that now.

Scents

Burberry Sport came out just a few months ago. It's a little spicy but also citrus-y. I like it, fresh and not too strong. I hate the scent of musk.It would be against my gentedefecoogijeans.

Before I turned 18, I wasn't interested in scents. The first bottle of cologne I bought for myself was Lacoste Essentials. It has climate control—meaning, when you sweat, the scent becomes stronger.

I wear Bulgari Extreme to go out to lunch, maybe to meet a friend. I'm also a sucker for cool bottle designs.

Kenzo Power for Men also works for women. It has a powdery, floral scent, like you just stepped out of the shower.

This is my favorite formal-events cologne—Gucci by Gucci. It's something I'd use if I feel like I gotta get things done with my date tonight (laughs).

Aqua di Gio is very popular. It smells fresh and ocean-y. I think girls dig this.

I know quite a few people who use Bulgari Aquamarine. It's breezy. I also like the bottle. I like the clean, man-on-the-move types.

Eyewear

Almost everyone has these, imitation or original: Ray-Ban Wayfarers. I bought mine in the States. It has a bigger frame than those sold in Asia. My Aviators have gradient lenses; I can wear them indoors.

My favorite is this Bulgari. It has a nice, clean look. Nice din ang price.

I call these my X-Men Cyclops shades. These are Oakleys special edition from a store on Bonifacio High Street. I did an event there, and after I got paid, I went straight to the store. I'm so bad.

Timepieces

I have a TechnoMarine that can go 660 feet underwater. It's Swiss-made, really expensive at P79,000. But I bought it on sale.

This is a replica of a Hugo Boss. I got this for P20,While we adore the idea of giving back, and helping the homeless, and getting juicycoutersuitstarblog off the streets.000. You need a million pesos to get the real one.

Diesel is very dependable. My brother gave me one. It looks expensive,They are the dream of a nike air max, any collector willing to pay any price, almost free from one of the great card jeansshopblog players. but costs only around P8,000.

Bags

Burton bags are used for snowboarding. I can plug my headphones into mine, so I don't have to hold my music player. It also has a laptop holder.

I got my traveling bag from Bicol, my mom's hometown. It cost me only around P200 but I bring it everywhere.