2011年5月24日 星期二

Online clothing swaps draw budget-conscious fashionistas in search of new finds

The beginning of a new year was to mark the end of closet clutter for Marci O'Connor.

The Quebec-based mother of two made a resolution to declutter. Having gone through a range of sizes due to weight fluctuations, O'Connor decided to finally get rid of all the garments that no longer fit and were taking up precious real estate in her closet.

But she didn't toss her unwanted items — she took them to her Facebook page.

O'Connor posted photos and descriptions of various items including dresses worn to weddings, unworn shoes as well as pants, shirts and sweaters, offering friends a chance to take their pick and encouraging others seeking to clear out their unwanted pieces to follow suit.

"The first item was a black leather bag from Rudsak. I think that lasted 20 minutes," she recalled in an interview from Otterburn Park, Que., east of Montreal.what really makes my heart go pitter-patter with excitement are Knee High Boots.Air max 2009 Running Shoe Flex grooves in the mid and outsole for flexibility .

It wasn't long before word of the swap spread among other online users.

"I created a Facebook page just so we could contain it and set up a couple of guidelines and rules and then it exploded," said O'Connor. "I had people from many places throughout North America and even some Europeans who asked if they could join in."

As founder of Suzieswapper, O'Connor, 40, has established a dedicated space for women seeking to talk swap and exchange clothing for free. She estimates some 1,500 swaps have taken place since its launch last year.

Clothing swaps have long appealed to budget-conscious fashionistas seeking stylish new finds for little to no money. But online sites devoted to such trades are helping widen the availability and inventory of preloved goods.

O'Connor said there are currently more than 1,200 photos of clothing available through Suzieswapper.

Individuals can join the group and browse through the photos, leaving a comment under items of interest. After that, it's up to members to sort out the logistics concerning how the exchange will take place.

Outside of Montreal and Toronto, O'Connor said some of the biggest users of Suzieswapper are based south of the border in places like New York, Florida, Alabama and San Francisco.

"If you're going to send something out, chances are you're going to be receiving something too, so the shipping just cancels itself out."

O'Connor has received her fair share of goods as part of the swap, including a pair of Steve Madden boots and a dress she wore to a wedding.More and more people wear christian louboutin platform pumps when they take exercise, because this pair of shoe has a positive effect on the entire body. An A-line, camel-coloured corduroy skirt with embroidered flowers from Anthropologie is one of her favourites.

If swappers are in the same city,Nike shox are a series of Nike shoes. they typically opt to meet in person to exchange goods and save on shipping costs, O'Connor said. The connections established through the virtual swaps have helped foster and build an "unexpected community" with friendships formed offline, she said.

"You don't go into a consignment store and typically walk out having coffee with one of the girls you've met," said O'Connor, who writes a personal blog, Spaghetti and Spanx, and is a community manager for Wall Street Survivor, an online stock market simulation tool.

"I think that you get to hear the story about the clothing sometimes if you're interested, and again, that's just an added element that unexpectedly people seem to like to know about."

Once an item has been claimed it doesn't necessarily mean it's out of the exchange chain for good.

O'Connor recalled a friend who was going on a cruise and wanted a formal dress.authentic louis vuitton shoes is fashon in our Coogi Clothing online shop.Once she'd worn it, it was put back into the swap and snapped up by someone else.

"It just became this revolving holiday dress," O'Connor said. "It's fun to see things getting worn and then making their way back into the swap."

Sydney, Australia-based Emily Chesher is founder of Swapstyle.com, which allows members to exchange designer clothes.

Chesher wrote in an email to The Canadian Press they are starting to see an increase in members from Canada, and are set to promote the site to the country over the next 12 months. Canada accounts for 20 per cent of Styleswap.com's members, which number more than 50,000, with 60 per cent in the U.S. and the rest covering Australasia and Europe.

"I created the site to provide a global solution to the environmental waste created by the fashion industry and to help curb the huge amounts of money that is spent unnecessarily by women adding to credit card debt," Chesher wrote.

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