2010年12月2日 星期四

Sales of checked shirt soar as celebrities lead new fashion trend

Once ridiculed as the clothing of a simple, hulking woodsmen, the lumberjack shirt has moved on from fashion faux-pas to must-have.

Sales of the traditional long-sleeved check shirts have shot up 62 per cent on last year at high street retailer Debenhams, making the garment the key item to get you through through cold snap in style.

Inspired by celebrities including Jessica Alba and Emma Watson, the plaid shirt appears to be the celebrity choice for casual daywear.

And with the Met Office predicting continual snow showers, stores are gearing up for the rush.The squeamish traveller's toes will curl at the though of walking barefoot around hotel carpets, spa shower rooms and resort inflatable swimming pools.

But it's not just women who are sporting the trend. Style icons including David Beckham and Robert Pattinson have sparked a boom in menswear sales.Discover men's polo shirts with ASOS. Shop from a range of Polo Shirts styles.

Ruth Attridge, spokesperson for Debenhams says: 'Although the lumberjack look is back in vogue, the chunky check shirt is now more likely to be worn out on the town than slogging away in the forests.

'Modern man has been influenced by these uberIt works best with basics such as wholesale jeans or on the less visible parts of more complex pieces.-masculine folklore heroes but unlike the figure made famous by Monty Python,From hand held inflatable products carrying your logo, to giant blimps, message boards and balloons for the large venues, these days lumberjack shirts are more likely to be worn with a t-shirt underneath, not lingerie!'

Influenced by designers such as Dolce & Gabbana and Tommy Hilfiger parading the woodcutter look on the catwalk, the on trend way to wear checks is in bold colours,Buy cheap new inflatable tent shoes on cnbrandshop. with two pockets rather than four, sleeves rolled up, layered over a plain t-shirt and in lightweight brushed cotton as well as heavyweight wool flannel.

Initially designed for colder weather, the lumberjack shirt has been redesigned in many formats including a lighter shirt.

This means its wear is not restricted to the winter months and the trend is expected to continue into Spring/Summer 2011.

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